How Does A Target Baby Registry Work? (How to Do It, Benefits, Discounts + More)

Target sells a range of baby and child products both in-store and online and offers a baby registry service to help new parents get prepared with all the essentials before their due date comes around.

If you’re going to have a baby and want to make sure you’re best prepared for the birth, you may be wondering how exactly does a Target baby registry work? Here is everything I’ve found out about this!

How Does a Target Baby Registry Work?

A Target baby registry can be made in-store, online, or using the Target Registry App which can be shared with friends and family. The Target baby registrar also comes with a free Welcome Kit (over $150 value) and discount coupons. Items can be returned or exchanged for one year after your baby’s due date.

If you want to learn more about how to create a Target baby registry, what items are included in the free Welcome Kit, and what benefits and perks you get as part of the baby registry, keep on reading!

How Do I Create A Target Baby Registry?

Expectant parents can create a baby registry at Target in several ways: it can be created on the Target Registry App, on under the registry tab, or by visiting Guest Services in-store.

To create your baby registry on the Target Registry App (notably separate from the Target app), simply follow the prompts within the app to create a registry for your baby.

As for making a baby registry on, all you need to do is log into your account and visit the registry page.

After that, choose the ‘baby registry’ option and press the ‘create’ button. Now you can select and add items you’d like on your list and complete your Target baby registry.

If you’re visiting Guest Services in-store to make your baby registry, you will be guided by a Target employee regarding all the steps you need to take to make the baby registry.

What Is A Target Baby Registry Welcome Kit?

If you create a baby registry at Target, you will receive a welcome kit that is valued at over $150 and designed to help you decide which baby products you like the best and would prefer for your little one.

The welcome kit is known to include various coupons and samples from Target’s most loved brands for both parents and babies, provided in reusable bags.

What Is In The Target Baby Registry Welcome Kit?

The Target baby registry kit varies in its contents, but usually contains a variety of coupons and handpicked samples from Target’s best and most loved brands.

Items usually range from diapers and burp cloths to nursery decor and maternity clothing.

Additionally, Target has even been known to give Starbucks coupons for free coffee to new parents in their welcome kits.

How Do I Get My Target Baby Registry Welcome Kit?

You can collect your welcome kit in-store at Target by visiting the Guest Services desk with your baby registry barcode which can be obtained via your account.

This barcode can be scanned from a printout or from your mobile device. Unfortunately, the barcode needed for your welcome kit is not currently accessible from the Target registry app.

Note that the free baby Registry Welcome Kits from Target are quite popular so it is worth calling the store to ensure they have one in stock before you make your visit.

Alternatively, Target has also made it possible to have your baby registry welcome kit shipped to you as part of your regular Target order. Just sign in to your account and find your baby registry.

Under the benefits page, you can then select to ship the welcome kit and checkout as usual. If you spend more than $35, you will get free shipping as well.

What Are The Benefits Of Target Baby Registry?

What Are The Benefits Of Target Baby Registry?

Along with the free welcome kit, Target offers other perks and benefits to ensure your baby registry is a success.

For example, Target will give you a flat 15% off on any remaining items on your baby registry if your baby’s arrival is less than 8 weeks away.

Along with that, you will get year-round discount deals for brands such as Huggies, Pampers, Johnson’s, Graco, Fisher Price, Up & Up, Cloud Island, Dreft, and many more.

Target also offers returns and exchanges for a full year after your event date for all your baby registry items.

Can I See Who Bought From My Target Baby Registry?

To keep on top of your gratitude cards, provides a registry gift tracker so you can see who has purchased gifts from your list.

You can use this handy gift tracker tool available on by visiting the registration page after logging into your account.

Once you have selected your baby registry, click on the gift tracker icon which will bring up a list of gifts purchased along with the quantity, purchaser’s name, and date of purchase.

Additionally, Target also offers a useful feature of marking ‘Thank You Sent’ beside each item, with a checkbox so you can mark off as you go and keep a track of all the people you’ve already thanked.

Items from your baby registry will appear in the gift tracker once the item has been shipped. Unfortunately, group gifts are not currently available in the gift tracker.

How Long Does a Target Baby Registry Last?

You can review and manage the registry for 548 days (18 months) after the event date for a baby registry.

Additionally, gift givers can continue to search for your baby registry list up to a year after the event date.

How Long Do I Have to Return Items From Target Baby Registry?

You have up to one year after the event date to return new and unopened items from your baby registry to Target using the return barcode found on your registry homepage or in the Registry App.

How Do I Return Items From My Target Baby Registry?

To return items bought from your Target Baby Registry on, sign in to your online Target account and find your baby registry page.

On the left-hand side of the registry homepage, there should be an option to begin a return. Select your preferred store to return to, pick the item you want to return, and generate a return barcode.

To return items from your baby registry using the Target Registry App, you will need to use the app options to select ‘Make a return’ to obtain your return barcode.

Make sure you bring a valid government-issued photo ID when visiting the store to make your return since this will be used for verification.

Note that the barcode for your baby registry return is only valid at the selected store for the date it is generated on. Refunds for Target baby registry items will be given to you as a Target gift card.

What Do I Put On My Target Baby Registry?

For parents feeling stuck, Target has several checklists to aid unsure parents regarding what to put on their baby registry.

The free welcome kit provided by Target is designed to give parents an indicator of which brands and products they should use for their infants.

Common items included on Target baby registries include diapers, wipes, car seats, baby bathtubs, bottles, cribs, and baby bouncers.

To learn more you can see our related posts on the Walmart baby registry, the Target baby formula return policy, and also the Target baby registry return policy.


Target baby registry allows new parents to create a wish list of essential items for their baby that can be purchased by friends and family.

It also provides a free welcome kit with samples, coupons, and other essentials to help parents get started with their registry and get a better idea of what they would like to add to their registry. Parents have a year to return or exchange these items if they are new and unused.

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Marques Thomas

Marques Thomas graduated with a MBA in 2011. Since then, Marques has worked in the retail and consumer service industry as a manager, advisor, and marketer. Marques is also the head writer and founder of

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