What Is Kroger? (What Is It Known For, How Is It Different, Type Of Store + More)

As the largest supermarket retailer, and second-largest general retailer, in the US, there’s probably not much you don’t know about Kroger, but if you’ve got questions, read on.

I’ve been researching Kroger, and I’ve gathered as much information as possible to answer all the questions people have asked about Kroger. Check out what I’ve found below!

What Is Kroger In [currentyear]?

Kroger is a US-based retail company that operates around 2,800 locations, both directly and through subsidiaries as of [currentyear]. It is based in downtown Cincinnati and operates across various forms, including supermarkets, department stores, and superstores. Kroger operates under a range of brand names across the US.

Now you know that Kroger is a retail company based in the US, read on to find out what Kroger is known for, how many states have Kroger stores, and Kroger’s revenue!

What Is Kroger Known For?

Kroger is known mostly for its grocery and superstores, which operate across 35 states of America.

Further, most locations have a pharmacy, and while Kroger operates 22 chains, most stores are under the Kroger brand.

While Kroger is a supermarket chain, it offers a variety of products, including electronics, health and wellness, and kitchen and dining products.

Are Kroger And Walmart The Same?

Walmart is a major competitor of Kroger’s. That said, the two stores stock essentially the same products and operate a significant presence in the US.

So, although the stores aren’t the same, the operations are similar.

Additionally, both Walmart and Kroger offer the customer a one-stop-shop experience, wherein both stores cover an extensive range of products and not just food.

How Many States Have Kroger Stores?

Kroger has stores across 35 states in America. With that, most of these are in the Midwest and Southern states. Also, Kroger has yet to expand out of the US.

Further, around 2,800 grocery retail stores are currently operating under the Kroger name across these states.

What Is Kroger’s Revenue?

Kroger’s annual revenue for 2020 was $122.286 billion, which was a 0.36% increase from the previous year.

In the quarter ending July 2021, Kroger reported revenue of $31.682 billion, an increase of 3.91% in the same 2020 quarter.

How Many Stores Does Kroger Have?

Currently, Kroger operates around 2,800 stores across the US, under as many as two dozen banners.

How Many Products Does Kroger Have?

Kroger offers almost 70,000 different products on its website and stores across 16 different categories.

That said, the most extensive product group is groceries, with around 23,000 products. Additionally, Kroger sells several items under its brand name.

Is Kroger A Good Company?

In general, Kroger employees and ex-employees consider the company a good company to work for. That said, Kroger offers its employees a range of benefits which include:

  • Health insurance
  • Paid time off
  • Vacation leave
  • Retirement plan
  • Employee discounts

Also, part-time employees get benefits too and include the same as above provided you meet specific criteria first.

Is Kroger Affordable?

Is Kroger Affordable?

Yes, several people consider Kroger affordable though it is frequently compared to Walmart.

Compared to Walmart, Kroger comes out as slightly more expensive, even though the company has been trying to match Walmart prices for years.

That said, it has been estimated that Kroger’s groceries are around 4% more expensive than those offered at Walmart, with Kroger’s produce costing about 15% more.

What Services Does Kroger Offer?

In addition to groceries, Kroger has a range of in-store services, including:

  • Western Union
  • Coinstar
  • Long Distance Phone Cards
  • Check cashing

Who Is Kroger’s Main Demographic?

According to one report, the typical Kroger shopper is a suburban baby boomer who is married and earns over $80,000 a year.

Also, Kroger’s primary demographic lives in two-person households, and Kroger shoppers’ ethnicity is roughly evenly split.

What Kind Of Business Is Kroger?

Kroger is a retail business that operates both supermarkets and multi-department stores across the US under several banners.

Also, Kroger stores generally have pharmacies too. On top of that, Kroger operates a chain of jewelry stores.

Further, Kroger has its own private brands, which it sells throughout its stores, including Heritage Farm, Simple Truth, and Simple Truth Organic.

Therefore, Kroger is classified within the food markets industry and has around 465,000 employees.

What Brands Are Under Kroger?

The Kroger group operates a wide range of brands, including:

  • Baker’s
  • City Market
  • Dillons
  • Food 4 Less
  • Foods Co
  • Fred Meyer
  • Fry’s
  • Gerbes
  • Jay C Food Store
  • King Soopers
  • Kroger
  • Mariano’s
  • Metro Market
  • Pay-Less Super Markets
  • Pick ‘n Save
  • QFC
  • Ralphs
  • Ruler
  • Smith’s Food and Drug

Who Owns Kroger?

Kroger is a publicly-traded company, with the biggest shareholder being BlackRock Inc., with a share of 10%.

Further, the top 15 shareholders control 50% of Kroger’s ownership, meaning that no one person or company has the majority shareholding in Kroger.

What Is The Kroger Motto?

“Fresh for everyone” is the company tagline meant to communicate to customers the brand’s ethos that everyone should have access to fresh and delicious food.

How Many Employees Does Kroger Have?

Kroger has around 465,000 employees as of 2021. That said, Kroger employees increased 435,000 to 465,000 between February 2020 and January 2021.

Therefore, Kroger is the second-largest supermarket chain in the US regarding employee number, behind Walmart.

What Is Kroger Called In California?

It appears that Kroger does not operate under the Kroger name in California; rather, Foods Co, a Kroger brand, operates stores in California.

In addition, Ralphs, a subsidiary of Kroger, operates stores out of Southern California, offering a similar product range to other Kroger stores.

What State Has The Most Kroger Stores?

The state with the most Kroger stores in the US is Ohio, Kroger’s home state. That said, Ohio has 217 Kroger locations, accounting for 16% of all Kroger stores.

Then, Texas has the next highest number of Kroger stores, with 209 locations, and Georgia has 168 locations, making it the third-highest.

If you want to know more, you can also read our posts on Kroger statistics & facts, the biggest Kroger competitors, and when does Kroger restocks.


Kroger is a US-based retail chain with headquarters in Cincinnati, Ohio, that operates under several banners and owns a range of chains.

With that, Kroger is classed within the food industries and compares to Walmart in its product range, though Kroger is more expensive than Walmart.

Further, Kroger operates across 35 states with around 2,800 locations, offering about 70,000 products, 23,000 of which are grocery products.

Additionally, Kroger is a publicly-traded company meaning that no one person has a majority stake, though the top 15 shareholders hold 50% of its ownership.

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Marques Thomas

Marques Thomas graduated with a MBA in 2011. Since then, Marques has worked in the retail and consumer service industry as a manager, advisor, and marketer. Marques is also the head writer and founder of QuerySprout.com.

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