Is Kirkland Shampoo Pureology? (All You Need to Know)

Shampoo is undoubtedly important to each and every one of us, as most of us use it on a daily basis, and when we are shopping for quality, we look to more expensive and well-known brands.

That being said, you may have heard rumors about Kirkland brand shampoo and conditioner as some believe that it is the same as the brand, Pureology. Is this the case? If you’d like to find out, keep reading!

Is Kirkland Shampoo Pureology In 2024?

Kirkland is a well-known and high praised brand sold at Costco Wholesale stores, that gets its inventory from different manufacturers and just puts its own swing on things. One popular product in the Kirkland line is Pureology Hydrate which is behind Kirkland Signature Professional Salon Formula Moisture Shampoo and Conditioner in 2024.

If you would like to find out more about whether or not Kirkland brand shampoo is the same as Pureology, you’ll want to keep reading for more facts!

Who Makes Kirkland Shampoo?

Both Kirkland Signature Professional Salon Formula shampoo, and its matching conditioner, are made by Pureology Hydrate.

As you may be aware, the Kirkland brand is owned by Costco, which is known for selling high-quality products in large quantities for a more reasonable price.

Costco tinkers with the products that it has coming in from different manufacturers, for its Kirkland brand, to make the product somewhat unique to Costco.

This is no different with its shampoo and conditioner. So, if you have noticed some slight dissimilarities, this could explain why.

Where Can You Buy Kirkland Shampoo?

The Kirkland brand is not only owned by Costco but its products are sold at Costco Wholesale stores.

There’s a chance that you’ll also be able to find Kirkland brand products such as

shampoo online at places like Amazon, which can be ordered from the comfort of your own home.

Is Pureology the Same Formula as Kirkland Shampoo?

It is important to remember, as stated above, that although Kirkland Shampoo is made by Pureology and has an extremely similar formula, the product does have some slight differences.

Costco prefers to make the products that it brings in for Kirkland slightly different than what is normally sold on the shelves of regular supermarkets and other retail stores.

In other words, rather than having the exact same formula as a product that already exists, Kirkland strives to add ingredients that may enhance the products that it has to offer.

What Are Some Pros and Cons of Kirkland Shampoo?

What Are Some Pros and Cons of Kirkland Shampoo?

Of course, with any product we buy, there are always pros and cons, and below are some that you may want to consider before purchasing Kirkland shampoo.

Let’s start with the pros:

  • Push-tab dispenser.
  • Moisture without leaving an oily residue.
  • Long-term protection.
  • Smells great.
  • Looks and feels like salon-level shampoos.
  • UV protection
  • Sulfate and paraben-free

The cons are listed here:

  • Pricey for a Kirkland Signature product.
  • The product eventually runs out.

As you can see there are far more pros to the product than there are cons, so there’s no harm in trying Kirkland shampoo the next time you find yourself at Costco!

Does Kirkland Have Different Types of Shampoo?

Unfortunately, Kirkland shampoo does not cater to all hair types as it only has one kind of shampoo.

This shampoo is the Kirkland Signature Professional Salon Formula Moisture Shampoo, along with its matching Conditioner.

If you are looking for a shampoo that will provide a lot of healthy moisture, this may be a great option for you!

What Do Customers Say About Kirkland’s Shampoo?

Naturally, with any product that you can purchase, there are bound to be mixed reviews, as different users will have different experiences.

One customer says that they used to use a different brand but when they switched to this one they noticed it was just as good, if not better, and the price is unbeatable.

Another avid user who has been loyal to this shampoo for years says that it is great.

When they discovered the Kirkland brand, they immediately switched from their normal salon brand and were not disappointed.

Most bad reviews that I have come across are only bad because of how the product was received in shipping, and not because of the product itself.

Is Kirkland Shampoo Cheaper Than Pureology Shampoo?

According to my research, Kirkland shampoo is way more affordable than Pureology.

I’ve found the price of both the Kirkland Professional Salon Formula Moisture Shampoo and the Pureology Hydrate shampoo.

A 33.8 fl oz bottle of Pureology Hydrate will cost you about $74, whereas the same size bottle of Kirkland Signature Professional Salon Formula Moisture Shampoo is approximately $12.

The price difference shown here is certainly something that could sway your choice in which shampoo you are willing to invest in.

Of course, keeping in mind that prices fluctuate from store to store, there is a possibility that you will be able to find these shampoos cheaper or more expensive than what I have shown here.

It is also important to keep in mind that whichever shampoo you choose, the cost will most likely double if you are planning on also purchasing the matching conditioner.

To know more, you can also read our posts on the things to know before buying Costco clothes, Costco jewelry, and Costco return without a receipt policy.


The Kirkland brand has so many great products to choose from that are made by well-known companies across the United States and overseas.

Kirkland Signature Professional Salon Formula Moisture Shampoo is one of the most popular products that it has to offer and is made by Pureology.

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Marques Thomas

Marques Thomas graduated with a MBA in 2011. Since then, Marques has worked in the retail and consumer service industry as a manager, advisor, and marketer. Marques is also the head writer and founder of

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