What Is Kohl’s? (What Are They Known For, How Are They Different, Type Of Store + More)

With stores operating in almost every state, Kohl’s is the largest department store chain in the United States. Offering products such as clothing, furnishings, and toys, there’s something at Kohl’s for everyone.

However, if you’ve never heard of this retailer before, you may be wondering what Kohl’s is known for, as well as what makes them unique and different from other retailers in the United States. If you’d like to find out, keep reading!

What Is Kohl’s In [currentyear]?

Founded in Wisconsin, Kohl’s is a department store chain that operates around the United States. Kohl’s previously used to own supermarkets as well as their department stores, but these were closed. Kohl’s has stores in 49 states within America, with Hawaii being the exception, and there are currently around 1162 Kohl’s stores in operation as of [currentyear].

If you’re interested in finding out more information about Kohl’s, including who owns Kohl’s, where and when Kohl’s was founded, and which American state has the most Kohl’s stores, then keep reading for more facts!

What is Kohl’s Known For?

Kohl’s is known for being the largest department store chain in the United States, after overtaking their competitor JCPenney.

According to their website, Kohl’s has 21 different departments for their shoppers including the following:

  • For the Home
  • Women
  • Juniors
  • Men
  • Shoes
  • Toys
  • Kids Baby
  • Bed & Bath
  • Electronics
  • Beauty
  • Active & Fitness

In addition to offering well-known brands within their stores such as Adidas, Nike, Under Armour, and Champion, Kohl’s also has private brands that they own, including Croft & Barrow, Lauren Conrad, Tek Gear, and Sonoma Goods for Life.

How is Kohl’s Different?

Kohl’s is a unique retailer, as the company offers both active and casual lifestyle pieces that are suitable for a range of customers, including men, women, and children.

Overall, a large part of the Kohl’s business strategy is to become the most trusted retailer for these lifestyles.

Kohl’s has stated that it’s created a ‘seamless omnichannel experience’ as well as an ‘accessible and aspirational brand portfolio’.

To keep its customers engaged with the brand, Kohl’s also wishes to lead its brand with loyalty and offer one of the best rewards programs, including Kohl’s Cash, Kohl’s Rewards, and Kohl’s Charge Card.

Who Shops at Kohl’s?

The average age of the Kohl’s shopper is between 35 to 44, which is younger than the demographic of Walmart, but older than the shoppers of Target.

Kohl’s wishes to attract younger shoppers into their stores (specifically millennial customers) by making their retailer the go-to location for a variety of merchandise.

What Type of Store is Kohl’s?

 Kohl’s is a department store retail chain that offers a range of items including clothing, home goods, and more.

After overtaking its competitor JCPenney, who is the second largest, Kohl’s is now the largest department store chain within the United States.

What is Kohl’s Slogan?

What is Kohl’s Slogan?

 The current slogan of Kohl’s is ‘Expect Great Things’ and often accompanies the company logo. As well, the ‘great’ within the slogan is often stylized in bold to draw attention to it.

The vision statement used by Kohl’s further supports its slogan, which is:

‘We not only offer the best merchandise at the best prices, but we’re always working to make your shipping experience enjoyable’.

Overall, Kohl’s is dedicated to helping its customers enjoy their time in stores and offers a range of merchandise to support the lifestyles of each customer.

What are Kohl’s Private Brands?

Kohl’s has a range of private label brands that are exclusive to its stores, including Apt. 9, Croft & Barrow, Jumping Beans, and new brand FLX.

As well as private label brands, Kohl’s also has a range of brands that are exclusive to the company which include Food Network, Jennifer Lopez, Rock & Republic, Marc Antony, and Simply Vera Vera Wang.

Who Owns Kohl’s?

Kohl’s is owned by the Kohl’s Corporation and has been the largest department store retailer since 2013.

The current CEO and director of Kohl’s is Michelle Gass, who was appointed to the position in May 2018.

When Was Kohl’s Founded?

 On September 12, 1962, the first Kohl’s department store was opened in Brookfield, Wisconsin, in the United States.

Kohl’s was founded by Maxwell Kohl, who began by opening a corner grocery store in Milwaukee, Wisconsin, in 1927.

This grocery store would expand to become a local chain that would eventually become the Kohl’s we know today.

Is Kohl’s Part of Amazon?

Amazon does not own Kohl’s or vice versa. However, Kohl’s does work with Amazon to accept returns from the online retailer at almost 1200 locations, which, according to Kohl’s, helps to increase the number of customers within their stores.

In fact, Kohl’s has said that Amazon customers returning to the store has generated over 2 million new customers for the Kohl’s business.

How Many Kohl’s Stores are There?

Currently, within the United States, there are 1162 Kohl’s stores located within 49 states and 953 cities. Currently, the only state that doesn’t have a Kohl’s store is Hawaii.

The state with the most Kohl’s stores in America is California, which has 117 Kohl’s stores, which is 10% of the total number of stores.

Texas has the second-highest number of Kohl’s stores, with 83 locations, and Illinois has the third-highest number of Kohl’s stores, with 65 locations.

Other territories that don’t contain Kohl’s stores include:

  • Guam
  • Puerto Rico
  • American Samoa
  • Northern Mariana Islands
  • US Virgin Islands
  • The District of Columbia

To learn more about Kohl’s, you can also see our related articles on whether or not Amazon owns Kohl’s, Kohl’s statistics & facts, and the reasons why Kohl’s is so expensive.


Kohl’s is a department store retail chain that has over 1000 stores in operation. Aiming to attract the millennial generation, Kohl’s caters its products to active and casual lifestyles through clothing, homeware and more.

As well as offering its own private label brands in store, Kohl’s also has a range of popular brands at competitive prices to attract customers.

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Marques Thomas

Marques Thomas graduated with a MBA in 2011. Since then, Marques has worked in the retail and consumer service industry as a manager, advisor, and marketer. Marques is also the head writer and founder of QuerySprout.com.

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