What Is Kroger Fresh Fare? (How It Works + Other FAQs)

Most supermarket chains and retailers have stores that cater to general products, while others are designed to handle specific items.

As the largest supermarket chain in the U.S., Kroger has used this concept and opened some stores that only deal in particular items. So, what exactly is Kroger Fresh Fare? Here’s what I discovered in my research!

What Is Kroger Fresh Fare In 2022?

Kroger Fresh Fare is a part of the Kroger family of stores; however, it’s designed for customers seeking fresh products, quick meal solutions, and various food items at an affordable price as of 2022. Compared to the typical Kroger supermarkets, Kroger Fresh Fare is more like a huge grocery store but with more variety.

Read on for more information about Kroger Fresh Fare, how it works and how different it is from the other Kroger stores!

How Does Kroger Fresh Fare Work?

If you are looking to shop at a grocery store with various food options, Kroger Fresh Fare caters to this.

Kroger Fresh Fare operates like a traditional Kroger store; however, the products are much different because Kroger stocks more food options and has a greengrocer concept.

Kroger Vs. Kroger Fresh Fare: What’s The Difference?

Compared to other Kroger stores, Kroger Fresh Fare is not designed like a traditional supermarket.

Instead, it has more cooked food, organic offerings, fresh produce, ready-to-eat home meals, build-it-yourself burrito bars, and pizza outlets.

Also, Kroger Fresh Fare outlets have fewer general merchandise items such as household furniture and goods, so customers are more likely to get food rather than the other things.

Therefore, if you want to purchase general products, you can go to a traditional Kroger store or a Kroger Marketplace, which has a wider variety.

Where Are Kroger Fresh Fare Stores Located?

With nearly 2,800 stores across 35 states, Kroger started the first Fresh Fare store at its Ralphs supermarket chain in Los Angeles.

Additionally, the concept spread out to Michigan, Ohio, and other states.

As part of the expansion plan, Kroger has continued to convert some of its stores into Fresh Fare to cater to a customer base looking to buy organic products.

What Products Does Kroger Fresh Fare Sell?

Designed on a “greengrocer” concept, Kroger Fresh Fare stores specialize in regionally grown fruits and vegetables as well as natural or organic foods.

In addition, these stores also have an expanded meat and seafood section and have a more extensive wine selection for the customers.

Finally, you’ll get a sushi bar, a cheese section, and available ready-to-go meals in most locations.

Can You Return Items To Kroger Fresh Fare?

Can You Return Items To Kroger Fresh Fare?

If you bought groceries, meat, or wines from Kroger Fresh Fare that you need to return, you can do so as long as it’s within the company’s policy.

According to Kroger’s return policy, customers can return items within 30 days from the date of purchase or delivery.

However, these products should be unused and in their original condition at the time of return.

In addition, customers should bring along a paper or digital receipt to receive the refund.

But, if you don’t have a receipt, Kroger Fresh Fare will still accept the return, but instead, you’ll get a merchandise gift card for no more than $10.

Although most products sold at Kroger Fresh Fare are fresh, you can return them for a refund if you are not satisfied.

Remember, there are exceptions for items such as wine based on the retailer’s policy.

Like any other Kroger family store, Kroger Fresh Fare will accept your wine returns, depending on the local state laws on the return of tobacco and alcohol products.

Therefore, you might need to confirm this with the store.

Also, if the products are perishable, you can contact Kroger’s customer service team with inquiries about how to go about the return process.

Does Kroger Fresh Fare Ship Orders?

While all Kroger stores offer a wide selection of products, the company doesn’t ship perishable products to the customers, such as meat, fresh produce, and dairy products.

Therefore, if you need to buy products from Kroger Fresh Fare, you have to purchase them in-store or make your order online and pickup.

Also, Kroger Fresh Fare stores have a delivery service whereby you can use a personal shopper to pick up the items and bring them to your home or office.

But, shipping is not available for these products because of their perishable nature.

Will You Earn Loyalty Points If You Shop At Kroger Fresh Fare?

When shopping at Kroger Fresh Fare, you can earn loyalty points depending on your spending.

In addition, if you are on loyalty and membership programs like Kroger Boost, you’ll earn some benefits and save money when you spend at Kroger Fresh Fare.

To know more, you can also read our posts on whether or not Kroger delivers prescriptions, Kroger complaints, and what is Kroger.

Conclusion

Kroger Fresh Fare is a part of the Kroger family of stores; however, it’s designed for customers seeking fresh products, quick meal solutions, and various food items at an affordable price.

Compared to the typical Kroger supermarkets, Kroger Fresh Fare is more like a huge grocery store but with more variety.

Still, it does not include stock general merchandise products such as furniture or home appliances.

Since most products are fresh, the store does not ship them. However, you can shop in-store or order for delivery to your home.

Additionally, you can return items to the Kroger Fresh Fare stores for a refund or exchange.

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Marques Thomas

Marques Thomas graduated with a MBA in 2011. Since then, Marques has worked in the retail and consumer service industry as a manager, advisor, and marketer. Marques is also the head writer and founder of QuerySprout.com.

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